Visiting the Text
Pierre Fave zoomAn exhibition is more intended to be seen rather than read.
Based on this fact, the space left for typographic processing in exhibition scenography is generally quite small. The scenography can still be considered in an approach to the legibility of the character in space, in the same way as signage (often treated in terms of typographic design). Indeed in this domain the question of accessibility to content is crucial. The texts must be easy to read by a wide range of visitor profiles. Unlike signage objects, the textual display content is generally longer, bordering on editorial content, but adapted to character formats designed to be seen from a distance.
From these observations, I wanted to work on the design of a typeface adapted to the constraints linked to the scenographic space of an exhibition such as the lighting and the brightness available; reading distance; the viewing angle; medium; registers; visitors. These constraints would create a design-space in which instances would be related to scenographic concepts.
Through, in particular, the creation of a three dimensional layout prototyping tool associated with a variable font, this research project will be an opportunity to find a way to respond effectively to the typographical constraints inherent in the scenographic space of an exhibition.